Meier-Comte
Knowledge Transfer and Innovation for a Western Multinational Company in Chinese and Indian Technology Clusters
Identification of local and firm’s knowledge transfer mechanisms to develop successful innovations
Nomos, 2012, 324 Pages
ISBN 978-3-86618-802-0
Available
32,80 € incl. VAT
englischCompared to local and global Asian competitors, Western Multinational Companies struggle to offer successful innovations in emerging markets. This research aims to define, understand and explain the specific knowledge transfer mechanisms at the local level compared to Western Countries and [...]
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