englischLeadership of employees and colleagues, including influencing the top management, is essential to master the challenges of strategic communication work. Due to digitalization and globalization, the requirements for the communication of companies are becoming increasingly complex. Only [...]

englischWhere is the East German chemical and pharmaceutical industry today? What is characteristic of the East, what is similar to the rest of the country? The analysis of many different structural features leads to a diverse picture of this key industry in East Germany. It differentiates between [...]

englischThe economic potential of the leisure sector is growing inexorably while manufacturers of innovative training equipment are lagging behind this growth. This book illustrates the possibilities of using the so-called eShoe as a training device. The transfer of this original Ambient Assisted [...]

englischWhat does management in public administration look like from the point of view of executives? What needs to be considered for successful management?

Fundamental theories of management science as well as important management practice from the perspective of economics are explained and [...]

englischHow do you turn organisations into learning organisations and how do you implement structures that make learning possible?

In this publication a concept is presented that can easily be realised by concrete measures. Every manager can introduce structures and processes in individual [...]

englischPeople are often unprepared for retirement, even though the rest of their lives have been well-organised: at nursery they are prepared for school, at school they are prepared for job training or for university, and during their job training they are guided towards a profession. Then, when [...]

englischAlmost everyone who has ever dealt with business management issues has already encountered the term Hidden Champions. But what is actually meant by a "hidden champion"? Hidden champions are usually not listed on the stock exchange, but are rather owner-managed companies. Most of the time, [...]

englischThis book offers detailed explanations and useful advice to many questions related to entering the Russian market, as the Russian Federation is a worthwhile country for profitable investments. The relevant areas include economic and political conditions, market entry options, taxes, [...]