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Wehner

Die digitale Transformation in der Managementberatung

Von Désirée Wehner, Mit einem Vorwort von Peter Paschek

Tectum,  2023, 152 Pages

ISBN 978-3-8288-4896-2


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The work is part of the series Young Academics: Betriebswirtschaftslehre (Volume 4)
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englischDigital transformation is a crucial success factor for the business model of management consulting firms. In general, realizing and valuing the internal benefits of digitization currently pose a significant challenge for many management consultancy firms. Efficiency, flexibility, and structure are currently considered the most significant impacts of digital transformation, while the actual consulting service plays a subordinate role. Désirée Wehner discusses the necessity of adapting the traditional consulting model and provides practical recommendations for leveraging the positive factors of digital transformation and managing the associated pressure for action.

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