Kommunikationsmanagement im öffentlichen Sektor

Problemfeldkonstellationen am Beispiel der (de-)zentralen Bundesverwaltung in Deutschland
Tectum, 1. Edition 2021, 692 Pages
Book
€108.00
ISBN 978-3-8288-4665-4
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eBook
€108.00
ISBN 978-3-8288-7742-9
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Description
For successful communication management, the "individualisation" and "differentiation" of specific framework conditions of individual types of institutions are more than essential.
For the (de-)centralised federal administration in Germany, starting from the core administration (e.g. ministries, offices, etc.) or public corporations, up to mixed-economy institutions, the following credo applies:
"The more decentralised the institution, the more autonomous the management."
This raises the question of whether there are different or specific problem areas in communication management for each type of institution and how these are related to the degree of autonomy?
Bibliographical data
Bibliographical data
Edition 1
ISBN 978-3-8288-4665-4
Subtitle Problemfeldkonstellationen am Beispiel der (de-)zentralen Bundesverwaltung in Deutschland
Publication Date Jun 28, 2021
Year of Publication 2021
Publisher Tectum
Format Softcover
Language deutsch
Pages 692
Medium Book
Product Type Scientific literature
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