Qualitative Bildanalyse
Methodische Verfahrensweisen und Techniken zur Analyse von Fotografien
Nomos, 1. Edition 2016, 402 Pages
The product is part of the series
Short Cuts | Cross Media
Description
Photographs are one the most important mediums of communication today. As a result of society’s growing and varied use of digital photographs, a systematic and structured means of analysing them is becoming increasingly important. Therefore, this book has a methodical and methodological focus.
The author examines the question of how photographs can be analysed according to theory, rules and a qualitative paradigm. In doing so, he also develops a method for analysing photographs which aims at reconstructing their social and cultural meaning. He explains this method systematically and demonstrates it by analysing photos used in advertising.
The author examines the question of how photographs can be analysed according to theory, rules and a qualitative paradigm. In doing so, he also develops a method for analysing photographs which aims at reconstructing their social and cultural meaning. He explains this method systematically and demonstrates it by analysing photos used in advertising.
Bibliographical data
| Edition | 1 |
|---|---|
| ISBN | 978-3-8487-2781-0 |
| Subtitle | Methodische Verfahrensweisen und Techniken zur Analyse von Fotografien |
| Publication Date | Sep 14, 2016 |
| Year of Publication | 2016 |
| Publisher | Nomos |
| Format | Softcover |
| Language | deutsch |
| Pages | 402 |
| Medium | Book |
| Product Type | Scientific literature |
Product safety information
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Nomos Verlagsgesellschaft mbH & Co. KG
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76530 Baden-Baden, Germany
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www.nomos.de