Sinnstiftendes Management und wertegeleitete Kommunikation

How can purpose and values in the company be made tangible for the employees? How can theological reflection become a central leadership competence in diaconal enterprises? How can diaconal enterprises position themselves as attractive employers for young professionals? The theology-led management model unfolds in five steps how diaconal enterprises can determine their purpose and use values to incorporate it into their corporate structures and processes. The key lies in value-led communication processes. With vivid and proven practical examples, the author Corinna Lee describes the path to a meaning-creating and value-guided corporate management, which can also be transferred to non-church companies.